Samuel is a highly-experienced marketing and communications professional. Prior to moving to Canada from the United Kingdom, Samuel spent over a decade in a variety of marketing, communications, and public affairs roles. His very first role was at the world’s leading data marketing company, dunnhumby, following which he went on to play pivotal roles at a number of successful start-ups.

Samuel has advised a huge number of public and private sector clients across industries including infrastructure, education, health, and the environment. Samuel is adept at all of the key aspects of modern marketing and communications, driven by his love of the spoken and written word.

Samuel’s role is to lead Cardus’s marketing and to the support the organization’s ambitious digital engagement objectives.